Operator of carrier-neutral data centers, Interxion, along with Europe’s largest full-service digital agency, LBi, have formed a partnership in which Interxion will host part of LBi’s mission-critical data center infrastructure.
John Russell, Managed Services Partner, LBi explained, ”Our aim is to provide leading-edge, cost-effective managed services to support our clients’ digital strategies now and in the future. To do this we need a data center partner like Interxion. Colocating with Interxion gives us plenty of space to grow and all the power we need to implement the latest server technology, all in a very convenient central location. They also offer us excellent connectivity and all the security, availability and back-up one would expect from a leading operator.”
The new alliance is hoped to enable the LBi agency to expand its managed services offering to clients. The new space, in Interxion’s London City facility, will enable LBi to deploy high-density power configurations to support its ongoing virtualization programme and also provide direct access to the London Internet Exchange (LINX).
LBi offers clients end-to-end digital service, which includes hosting, maintenance and support. The company focuses on innovative ways to help clients get more from their technology, and the specification of their data center infrastructure is critical to achieving this. LBi managed services clients include leading brands such as ABN AMRO, BT, Disney, Sony and Starbucks.
With a 13 MVA redundant grid supply, Interxion’s City of London facility supports the latest high-density power configurations, enabling LBi to deploy the latest blade server technology to drive its server virtualization programme. To guarantee maximum availability, the facility also provides 2N UPS power and N+1 cooling. Customers can also access up to 28 carriers and ISPs, including the LINX Internet exchange. As well as giving exceptional choice and flexibility, this allows network costs to be managed down through private peering agreements.
Greg McCullough, Managing Director, Interxion UK added, ”LBi are widely regarded as pioneers who lead the field in the world of creative digital media, and we are delighted to provide a base for their customer content and services. Forward-thinking digital enterprises like LBi are constantly consolidating, modernizing and reassessing their mission-critical infrastructure, and it is our business to support their efforts with state-of-the-art facilities.”
Interxion is a leading European operator of carrier-neutral data centers. Headquartered in Schiphol-Rijk, The Netherlands, Interxion serves its customers from 24 carrier-neutral data centers located in 13 cities across 11 European countries. Interxion serves network and carrier-based, hosting and enterprise customers who require professionally managed and strictly controlled physical environments within which to operate mission-critical applications and computer systems. Interxion’s data centers offer cost-effective and fast access to multiple local and global communication networks.
LBi is a global digital marketing and technology agency, blending insight, creativity and expertise to solve business problems. The largest genuinely full service agency of its kind in Europe, LBi provides the full range of digital capabilities, including digital strategy, branded content, service design, media, CRM, technology, managed hosting and support services. The Company employs over 1,500 professionals located primarily in the major European, American and Asian business centers; such as Amsterdam, Atlanta, Berlin, Brussels, London, Milan, Mumbai, New York, Paris and Stockholm. LBi is listed on Nasdaq OMX in Stockholm and NYSE Euronext in Amsterdam